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Whitney Sones

San Diego, CA United States
Marketing Manager
TakeLessons.com
Education & Training

Whitney's Ranking
1,200^th

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Finding a Job for the Advertising / Marketing / PR
“Highly motivated, well-organized marketing professional with background in the technology industry. Keen interest in leveraging social media channels to build brand awareness, maximize marketing outlets and boost traffic to the sales funnel to increase lead generation and potential revenue. ”

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Whitney can help you with...

Hiring Someone for the Advertising / Marketing / PR
“Highly motivated, well-organized marketing professional with background in the technology industry. Keen interest in leveraging social media channels to build brand awareness, maximize marketing outlets and boost traffic to the sales funnel to increase lead generation and potential revenue.”

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Whitney's Short Bio

A displaced Bay Area native, Whitney is the Marketing Manager at TakeLessons.com. She is a highly motivated, well-organized marketing professional with background in the technology industry. She expresses keen interest in leveraging social media channels to build brand awareness, maximize marketing outlets and boost traffic to the sales funnel to increase lead generation and potential revenue.

Before joining the TakeLessons Team, Whitney was an Independent Marketing Consultant in the Tech Industry in the Bay Area, and has been utilizing her marketing talents since 2005.

Whitney earned a BA in Political Science and Spanish from Middlebury College. Whitney has lived in the US and Spain and speaks fluent English and Spanish and conversational Italian.

Whitney's Resume

TakeLessons.com (April 2009 – present) - Marketing and Customer Service for a national music lessons start-up that handles all scheduling and billing for their music teachers and students
Marketing Manager (June 2009 – present) promoted to Marketing Manager position responsible for utilizing viral channels to build interest and presence using social media including Facebook, Twitter, YouTube, TakeLessons Blog and maximizing hyperlocalized outlets like Google Local and Yahoo Enhanced Local to build perceived legitimacy
Student & Teacher Counselor (April 2009 – May 2009) liaison between the students and the teachers to ensure that all parties involved continue to be satisfied with their lessons

WAS, Is & Will Be Communications (July 2008 – April 2009) Marketing and PR Consultant for clients:
Startup Schwag (August 2008 – present) – Meet with and blog about potential new startup clients and pitch the Startup Schwag business model of free merchandise to build startup brand recognition, yielding new clients and consumers for Startup Schwag, utilizing Social Media Channels.
iWidgets, Inc. (October 2008 – December 2008) – Conceive and execute overall marketing goals including online ad campaigns, events, and press coverage for a Facebook Widget and Application co.
Director of Client Services at Covered Communications (July 2008 – September 2008) Responsible for the management of key client relationships and budgets, events, journalist liaison, writing PR material, research, media tracking, brainstorms, bolstering presence on social media & client reporting.

Account Manager at NextBus, Inc. (July 2007 – June 2008) – Sales and Marketing of GPS Software for Bus Systems, specializing in the University Market. Responsible for selling to universities including MIT, University of Wyoming and Towson University.

Marketing Consultant-Market Analyst (March 2007 – June 2007) – Spearheaded Market Research and Competitive Analysis campaign for Mobius Marketing Consulting Group. Created knowledge base for inbound marketing initiatives leading to new product development in a $12B consumer product category for Zinus, Inc. (launching new sleep product line).

Marketing Specialist at Autonomy Corporation (October 2005 – March 2007)
Press Releases. Wrote web-released articles about customers and ROI
Industry Analyst Liaison. Interfaced with Forrester Group and Gartner Group analysts to prepare Analysts’ Presentations at Customer Events. Translated Analyst Presentations into Spanish for Latin America customers.
Bilingual Event Planner. Interfaced with venues, ensured customer participation, hosted 6 events each quarter which included: luncheon seminars, receptions, and 3-day Customer Events, one conducted completely in Spanish.
Federal Specialist. Worked directly with the Federal Sales Group, accounting for 25% of quarterly revenue.

Middlebury College, B.A. in May 2005
- Major: European Studies in Political Science and Spanish
- Middlebury in Madrid: Fall 2003 - Carlos III University in Spain: Spring 2004

Specialties:
I have a keen eye for market trends and target customers. I have an innate gift of interpersonal and communicative skills, and the ability to effectively interface with top-level executives on a daily basis. I am also bilingual in Spanish and proficient in Italian.